The members of the Association of Swiss Private Banks (ASPB) are Swiss private banks active mainly in private and institutional asset management, and regulated by the Federal Law on Banks and Savings Banks of 8 November 1934.
These private banks owe their reputation to the quality of their services, their flexibility, their capacity for innovation and their openness to the world. Simultaneously conservative and forward-looking, steeped in tradition and willing to question it, they are headed by individuals who are both bankers and entrepreneurs.
Four of the ASPB’s nine members meet the definition of a Swiss private banker and are also members of the Swiss Private Bankers Association, whose President is Grégoire Bordier, a partner of Bordier & Cie.
These private bankers are Bordier & Cie, E. Gutzwiller & Cie Banquiers, Rahn+Bodmer Co. and Reichmuth & Co.
Three remaining members of the Association – Bank Lombard Odier & Co Ltd, Mirabaud & Cie SA and Banque Pictet & Cie SA – are incorporated under Swiss law as companies limited by shares belonging to a limited stock partnership. And finally, two members, Gonet & Cie SA and Landolt & Cie SA are incorporated as companies limited by shares.
All members of the ASPB are privately owned and not publicly traded.
A REGISTERED TRADEMARK SINCE 1997
In Switzerland, the term “private banker” is strictly defined by the Federal law on banks. The particular legal status of private bankers is justified by the presence within their ranks of one or several partners with unlimited liability for the bank’s obligations.
A private banker is a bank that is structured as either an individually owned firm, a general partnership or a limited partnership. The private banker invests his own capital in his business.
In order to prevent persons or institutions that fail to meet this legal definition from improperly or abusively describing themselves as “private bankers”, in 1997, the Swiss Private Bankers Association registered the collective trademark “private banker” (in both its singular and plural form and in several languages) with the Swiss Federal Institute of Intellectual Property.